<aside> 💡 Apply using this application link here: ****https://forms.gle/woGNBYoKoTVFAcnPA

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About Us

accesSOS is a startup tech nonprofit on a mission to save lives by making emergency help accessible. Our free mobile app translates text messages into 911 emergency calls delivering critical information quickly and efficiently. Supported by partners including the OpenAI Foundation, PagerDuty.org, Twilio.org, and Fast Forward, we strive to provide tools that make emergency services more inclusive.

Job Description

We are seeking an entrepreneurial, driven, and creative Marketing Coordinator to join our dynamic team. In this role, you will take the ownership in marketing our products and building strategic partnerships with key stakeholders, including disability groups, immigrant groups, and domestic violence survivor organizations.

You will play a critical role in public relations by establishing connections with journalists and media outlets to amplify our mission and reach.

As a core member of the team, you will work in close partnership with our Head of Product and Design, our Engineer, CEO, users, and other stakeholders to ensure that our products are effectively communicated and that our message reaches those who need it most. This is a unique opportunity to be at the forefront of innovation in the tech nonprofit sector, contributing to making emergency services more accessible nationwide.

accesSOS has ambitious goals–starting with an awareness campaign to activate users to download our product. You will take the ownership in launching marketing ads, create content and post on social media, partner with local communities and groups to amplify our message, and generate PR, media, and press engagement.

Key Responsibilities

• Marketing Strategy & Execution: Take ownership of the creation and implementation of marketing strategies to promote our products and raise awareness of our mission. Success will be measured by increasing product awareness, driving usage, and growing social media following.
• Partnership Building: Cultivate and maintain relationships with disability groups, immigrant organizations, domestic violence survivor networks, and other relevant stakeholders. Success will be measured by growing partnerships that drive engagement and bring their beneficiaries into the fold of our initiatives.
• Public Relations: Build and manage relationships with journalists and media outlets to secure press coverage and enhance brand visibility.
• Content Creation: Develop and share engaging content across various marketing platforms (website, social media, email newsletters) ensuring quality, consistency, and regular posting.
• Monitor and engage on social media: Actively monitor and respond to social media comments to engage with our audience and maintain a positive online presence.
• Advertising Management: Manage and execute paid advertising campaigns across Facebook, Instagram (Meta ads), TikTok, LinkedIn, YouTube, and X (formerly Twitter). Use insights from analytics to evaluate the effectiveness of campaigns and adjust strategies to drive product growth.
• Analytics and Strategy Adjustment: Proficiency in using analytics tools to track the performance of marketing campaigns. Regularly keep track, document, and review data to identify which strategies are driving product growth, and adjust plans as needed to optimize results.
• Cross-functional Collaboration: Work closely with the Product Lead, Lead Engineer, CEO, and other team members to ensure that marketing efforts are aligned with product development and organizational goals.
• Stakeholder Engagement: Regularly engage with users and community stakeholders to gather feedback and incorporate insights into marketing and partnership strategies.
• Brand Ambassador: Represent and promote the company and its mission both internally and externally, ensuring our values and goals are communicated clearly and consistently.
• Stakeholder Presentations: Identify and pursue opportunities to present our work and progress to key stakeholders to ensure alignment and continued support.